DHZ product and quality management realigned

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A realignment of DHZ 's product management has been taking place since June 2023. In this context, David von Hase, one of the two CEOs of the European sales division, will take over the position of Head of Product Management at the new DHZ headquarters in China.

A relationship of trust has been established through nine years of cooperation between DHZ owner Zhou Yueming and David von Hase. David von Hase's new position as head of production management, they say, is therefore the logical and best decision for the company's growth in the Western world.

Prior to his work in the fitness industry, David von Hase gained extensive technical experience and developed solutions in the vehicle parts sector. This experience now forms the basis for his future role.

"Of course, this task is challenging for me and the DHZ team in the first weeks. The task now is to gradually combine the thoughts from both worlds
. However, our main goal is to achieve the best possible results for our customers."

David von Hase, Head of Production Management DHZ and CEO of the European Sales Department.


DHZ Fitness Mitarbeiter


According to David von Hase, the DHZ China team excels in technical implementation know-how and has unbeatable capabilities in cost-effective product production.

DHZ produces in China on 300,000 m2, with 1,200 employees involved in production. The machine park offers everything that the modern machine world has to offer. For example, the equipment includes 200 welding robots. Technical manager Shao Wentao, who has been with the company for 12 years, is also crucial to DHZ's success.

"This job is a special honor for me and also gives me endless pleasure. I would like to thank Zhou Yueming again for his great trust. The idea of providing the world with DHZ devices and solutions, some of which originated from our own thoughts, is simply fantastic. My goal is to finalize the main innovations and new products by FIBO 2024, and the speed in China allows all the necessary quality control. There we would like to present the largest DHZ product world on 800 square meters, which should inspire customers even more."

David von Hase, Head of Production Management DHZ and CEO of the European Sales Department.

In addition to his new job, David von Hase will continue with the most important tasks in the German company, so the aim is to have a 50:50 solution that can be adjusted according to priorities.



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Published on: 31 July 2023

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