Financing growth instead of tying up capital - how studios are modernizing their equipment today

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In an industry where innovation and customer experience are crucial, every detail counts - from the latest training equipment to the modern ambience. But many studios face the same challenge: how can all this be financed without jeopardizing liquidity?

The answer is leasing and installment plan. More and more operators are turning to flexible financing solutions to make their studios fit for the future - without any major upfront investment.


Wachstum finanzieren statt Kapital binden – so modernisieren Studios heute ihre Ausstattung


Why modernization is the key to success today


With the increasing number of fitness offerings - from EMS to functional training - studios have to offer more than just dumbbells and treadmills. Customers expect smart training systems, digital evaluations and attractive rooms.

New equipment, innovative technologies or additional training zones increase attractiveness, retain members in the long term and often enable higher membership fees. But this is precisely where the dilemma arises: the necessary investments are high, while cash flow is often tight in day-to-day business.


Leasing as a growth driver - investing without tying up capital


Leasing or installment plan offers the possibility of using new equipment immediately, while payments are spread over predictable installments. This preserves liquidity and at the same time brings the studio up to date.


Advantages at a glance


Secure liquidity: No high capital outlay required - investments are converted into predictable installments with fitness equipment leasing.

Tax advantages: Leasing installments can be deducted as operating expenses.

Planning security: Clear, fixed monthly costs instead of unpredictable expenses.

Technological flexibility: At the end of the term, you can switch to newer generations of equipment.

Better public image: Modern equipment enhances brand image and member satisfaction.


Practical examples: How fitness businesses benefit in reality


Strength equipment and functional training zones: Studios that modernize their equipment can appeal to additional target groups with new training concepts.

Wellness and regeneration areas: Leasing massage tables, cold or infrared cabins creates new sources of revenue.

Digitalization: leasing body analysis or check-in systems improves processes and the customer experience.


Whether a single studio, microgym or physiotherapy practice - leasing or installment plan turns a one-off investment into a strategic growth step.


Now is the right time for modernization


Especially in times of high competition, it is crucial to invest visibly - without taking financial risks. With finyo, operators on fitnessmarkt.de have an experienced partner at their side who specializes precisely in the needs of the fitness industry.

Our solutions:

- Leasing and installment plan from small amounts

- Financing solutions for start-ups

- Individual terms and flexible installments

- Fast, digital inquiry processes

- Online leasing calculator for real-time leasing rates

Request financing now without obligation and make your studio fit for the future!


Get your individual financing offer from finyo

Request a financing offer now



Source and image source: finyo GmbH

Published on: 10 November 2025

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